Articles and guides on how developers can do marketing

Here's a list of our articles on marketing. Marketing is a bit of a dirty word in the development community, it shouldn't be. Both roles are vital.

You may also be interested in our SEO section.

How to build your email list
We look at some ways you can go about building your email list
Robert Wint – Using Content to Improve the Customer Journey
My thoughts on Robert Wint's talk at Chief Digital Officer Forum
Re-building the Marketing Department to be Fit for the Future
A talk from Patrick Jubb at the Chief Digital Officer Forum in London
Martin Trickey – Do we Tell Stories Differently Now?
My thoughts on Martin Trickey's talk at Chief Digital Officer Forum
Mark Elkins – From Passion to Purchase
My thoughts on Mark Elkins' talk at Chief Digital Officer Forum
Kerensa Samanidis – Breaking in to the online video market
My thoughts on Kerensa Samanidis' talk at Chief Digital Officer Forum
Chief Digital Officer Summit London - Day 1 Morning
My thoughts on the first day of the CDO summit in London
Ana Serrano – Digital Transformation & Continuous Innovation
My thoughts on the talk Ana Serrano gave at the Chief Digital Officer Forum
Amanda Neylon – The Importance of Focusing on Social Strategy
My thoughts on Amanda Neylon's talk at the Chief Digital Officer Forum

Testing routes can give you more confidence and help drive application development; here is how to do it with RSpec

Aug 2021

Using Bullet during a test can pick up mistakes but also has false negatives; here is an easy way to ignore them

Jul 2021

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